Monday, September 1, 2014

IRIS - The Rebirth


The word “Iris” originates from Greek Mythology, where IRIS was worshipped as the goddess of the Rainbow. Just as a rainbow symbolizes transformation and rebirth, IRIS 2014 marks the rebirth of the Legacy of IIM Indore.
                     IRIS started off in November 2001 as the management festival of IIM Indore with participation from all premier b schools of India. Held in the serene and beautiful campus of IIM Indore, Iris has been an irresistible combination of entertainment and education since 2000. It has been the highest points in the calendar at IIM Indore as the institute warms up itself to the budding managers and talented minds from more than 30 esteemed B-Schools of India. Over the years it became a celebration of the managerial acumen and a platform to exhibit one's potential in the various facets of management.
                In the year 2009, IRIS spilt off into Ahvan and Mridang. Ahvan became IIM Indore’s management fest and Mridang the cultural festival. Ahvan 2013 witnessed participation from over 50 premier B-Schools across the nation who battled it out across several events that tested their managerial acumen. Some of the flagship events at Ahvan were Ashwamedha, Neetishastra, Chanakya, Kluless, Gordian Knot and Kalpavriksha. Mridang, the annual cultural festival made its presence felt across the state of Madhya Pradesh with its attempt to break the World Record for the Largest Glass Mosaic. Other events such as Lavanya (Fashion Show), Laasya (Dance), Bazinga and Distortion (Rock Show) received participation from over 40+ B-Schools. Over the past few years, participation in Ahvan and Mridang has increased many-folds along with the increased involvement of several top-notch corporate houses. In 2013, IIM Indore received participation of close to 10,000 students from more than 50 Premier B-Schools across the country. But as they say History repeats itself. Hence this year IRIS is reborn from Ahvan and Mridang. Since the merger of the Cultural and Management fests into one, Iris has become grander and bigger introducing new events and carrying forward the past with grandeur and brilliance.
           Just as the arch of the rainbow is symbolic of gateways, openings and portals, similarly IRIS 2014 marks our entry into new territories with an amalgamation of old and new events but on a much larger scale. 

Come be a part of the biggest fest in Central India. 
Witness the Legacy of IIM Indore. 
Welcome to IRIS 2014!


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